Creators' Freedom Project
Empowering Creators to Take Control of Their Own Business by Leveraging their Core Skillset — Creativity
A project to understand the needs of creators, highlight and experiment with replicate-able models that help independent artists make a living from their creativity. We'll explore the use of a number of online and tech tools and offerings of scarce goods & unique experiences to discover fans and the merchandise / performances that they want.
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“Because there is no such thing as a prime-time debut on YouTube, creators work their way up from small audiences with whom they tend to interact directly on the site’s comments boards and who play a vital role in promotion. While this makes building an audience a challenge, it also means the audience actively and intimately creates its stars. Thus YouTubers constantly exhort viewers to “like,” to forward, to leave a comment.”
